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Heather White Trillfit
Wellness
Published Thursday Mar 05, 2020 by Mindbody Team

#WomeninWellness: Heather White, CEO of TRILLFIT

Dance
Fitness

“Wellness to me is feeling good in my body,” says Heather C. White, founder of Boston’s TRILLFIT. “It's feeling connected to those around me. It's feeling seen and feeling supported.” 

It was a lack of that kind of support that led to her starting TRILLFIT in 2005. At the time, she was struck by the lack of diversity in the studios and gyms she’d been trying. She didn’t feel like she belonged and stopped going entirely. 

For many people, that would be the end of the story. But Heather had a feeling other women of color were experiencing something similar. “That's how TRILLFIT was born.” 


You started TRILLFIT in 2005 and is Boston’s original hip-hop workout. What inspired you to start TRILLFIT?  

I started TRILLFIT because I was on my own fitness journey, frequenting boutique fitness studios to big luxury gyms, and was constantly confronted with the same reality: there was an overwhelming lack of diversity, I didn't feel that I belonged, and so I stopped going. I realized there might be other women of color feeling similarly, and I decided to try to create an experience to speak to them. That's how TRILLFIT was born. 

 

TRILLFIT Girls Smiling


What started as a workout has blossomed into a full-blown movement made up of people focused on inclusivity and empowerment. How has TRILLFIT shaped what success in fitness means?    

We've shown that there's a different way to do things. When we talk about Diversity, Equity, and Inclusion—one of the narratives is that it's expensive, it doesn't make financial sense, and often that's why people disregard those initiatives. For us, we made that our platform, our grounding statement. We drew a line in the sand, and we made a promise that we uphold and continue to reinforce. That's why our business has evolved into a movement. People have a reason to choose TRILLFIT, people have transformed at TRILLFIT, and the spark that they get here—affects them long after they've left. Of course, we're focused on our P&L (and we're crazy up YoY), but we've shown that you don't have to compromise your values or your mission to do that. We've shown that success can look, feel, and be different. I'm a first-time entrepreneur from a family of immigrants, and I turned down an offer for a luxury space (with free rent) to be in a neighborhood that served the community I wanted to focus on. A lot of people thought that was nuts—I credit our location and our commitment to the community as the reason we're successful. 
  

To someone who has never been to a TRILLFIT class, what can they expect? (How can they prepare/what should they bring/what are the classes like?)   

Expect to sweat, to have fun, and to meet people that truly see you. Our classes span from Cardio Dance and Boxing to Sculpt and Restore—and they are meant to complement and build upon each other. 

 
Woman Hip-Hop Dancing

What’s next for you and TRILLFIT?   

We're expanding our class schedule and staff, and we're launching our new community wellness program in April. You can expect to see our commitment to the community grow in a radical and actionable way. 


You run your company and are continuing to grow it every day. How do you have time to practice self-care and wellness yourself?  What’s your go-to wellness routine?  

It takes a lot of intentionality, and to be honest, I'm not the best at it. But when I do prioritize it, I love massages and spending time with my people. I work out a ton—and because my schedule is so crazy, I really focus on making sure I have time to get in the studio—and that acts as a stress reliever for me.   

 

Heather White Smiling


What does wellness personally mean to you? How can we (the public) start on our own wellness journeys?  

Wellness, to me, is feeling good in my body. It's feeling connected to those around me. It's feeling seen and feeling supported. Start by looking at yourself in the mirror and deciding that you deserve to feel good. Then make a list of the things that serve your mental, physical, and spiritual self—things that will make you feel good—and pick one. Then choose a day a time to do it. See how you feel after and repeat often :)

Mindbody team logo
Written by
Mindbody Team
Editors & Educators
About the author
We're here to provide you with the latest and greatest, tried and true wellness experiences and advice to help you live life to the fullest. From nourishing recipes and travel tips to finding the perfect sweat routine or wellness regimen—we cover it all. And if we haven't yet, it's definitely on the way.
salon collage
Beauty
Published Wednesday Sep 09, 2020 by Sara Lesher

What Do We Expect from Beauty Salons Reopening Now?

Beauty
Salon
COVID-19

Things are weird. Times are changing. It seems like just when we’re starting to get a grip, there’s another surprise. When it comes to beauty, we've had to adapt on our own due to salon closures, keep an eye on preparations and protocol changes during those closures, try to know what we’re doing before booking an appointment once they reopened, and maybe even brave the journey back to the salon. Whether you live in a place where salons are open, you’ve experienced a second shutdown, or you straight up haven’t had a haircut since March, we can all probably agree that we’re expecting some differences in the salon and spa world thanks to COVID. 
We wanted to gauge how everyone is thinking and feeling about all this, so we put out a poll on our Instagram, asking you all what you expect from beauty salons right now.  

Here’s what you had to say... 


1.    You’re about 50/50 when it comes to heading back 
 


53% of you have returned to the hair salon by now, while 47% of you have not. This makes sense, because every area of the country is different when it comes to cases, closures, and mandates, and every person is different when it comes to risk and safety.  

2.    But if you are going back, you want the "normal" experience

While many hair salons have begun operating outdoors due to government regulations, 58% of you said you’re fine with getting your haircut indoors, while the other 42% are more comfortable keeping it outside.

3.    You aren’t quite comfortable with others in your home 


58% of you said you’d rather go to your hair salon than have your stylist come to you. I get it, home is a safe space, probably shouldn’t let any outsiders in.

4.    You really appreciate your stylists

69% of you said you’re “totally!” going to tip more for services once you start receiving them again. During this time without our stylists and aestheticians, I think we all realized how much we need them and appreciate them, and many of us are willing to show them a little extra gratitude to make up for the time we spent apart.

5.    Some of you are willing to take risks... 


But, most of you aren’t. 56% of you said you have not cut or colored your own or a friend’s hair, because it was too risky, while the other 44% just “had to!”  


6.    Nail salons are a lot less trafficked 


Only 29% of you have returned to nail salons, while the rest are sticking to at-home manicures. Maybe we’re all just getting really good at it? But probably, it’s because a lot of them are still closed down, or because it’s a little more difficult to get a pedicure outdoors (we need our massage chairs!).  


7.   We’ve all noticed (and embraced) the changes

Our last poll question asked about what differences you’ve all noticed when heading back to the salon, and you all had a lot to say...


chat bubbles with salon differences


It’s a beautiful thing to see how the salon and spa community has come together, taken precautions, and adjustments, all so they can continue to help us look and feel our best. If you haven’t spoken to your stylist lately (or even if you have), don’t forget to shoot them a thank you and let them know you appreciate them. 

Sara Lesher
Written by
Sara Lesher
Marketing Content Associate
About the author
Spoiled by the San Diego sunshine, Sara’s hobbies include beaching, hiking, concert-going, and brewery-hopping. As Mindbody’s marketing content associate, she naturally loves reading and writing… so if you have any book recommendations, let her know. And just between us: she’s committed to health and wellness but loves a good taco (shoutout TJ Tacos in Escondido).