Food has never been more fashionable.
Download the app
Fitness memberships, workout classes, wellness services, beauty appointments and more.
Swipe. Tap. Scroll. Like. Read. Repeat. Staring at social media feeds, checking texts, crafting emails, scheduling appointments—we devote an average of five hours per day to our mobile technology. We unlock our iPhones over 80 times in a 24-hour period. Our codependency to our mobile devices cannot be ignored, and it’s weighing on our well-being.
Finding a balance between leveraging our society’s addiction to mobile technology and positively influencing the state of wellness in our nation is not only a challenge, it’s solution can define our generation. But how do we solve this epidemic? We don’t let screen time destroy our well-being, we embrace it. We lead the innovation of an individualized and personalized, technology-driven wellness journey.
Here at MINDBODY, our global booking platform enables us to connect consumers to the world to fitness, wellness, and beauty through thousands of top-tier businesses and millions of classes, appointments, and services. How we utilize our data through unparalleled integrations with other social and technology partners can affect the consumption of wellness across the world.
To pivot our culture, we need to put wellness services at the forefront of technology through clear and seamless actions that don't interrupt—but decidedly disrupt—our current behavior. By working with companies like Amazon, Strava, Facebook and Instagram, we can integrate future advances in mobile, AI, and machine learning to transform the way we care for ourselves.
Our latest integration with Instagram and Facebook leverages social behavior to influence fitness and wellness. Billions of users on these social networks can now book their boutique fitness classes via a studios profile page, staying within their social ecosystem while bettering their well-being. We have partnered with Strava, the ultimate social network for athletes, to track fitness accomplishments through MINDBODY app bookings. Imagine asking Alexa to book your next aerial yoga class at a new studio or schedule a massage at your favorite spa—this is just the beginning.
The first step to redefining our societies perception of wellness begins with targeting the largest generation in U.S. history: millennials. Their affinity for technology shapes how they spend their time and money. Not only are they digitally savvy, but millennials also tend to prioritize wellness and bring fitness into their daily lives, both online and off.
“This generation has created a personalized on-demand economy. They seek value rather than price, and are spending more on experiences rather than things,” said Doug Hecht, MINDBODY SVP of Consumer Products. “They also are more aware of their health and wellness than any previous generation. They eat better, they work out more, and they track their fitness more than any generation.”
According to a study by Yahoo Health, millennials consume a large amount of health content, with 1 in 3 sharing health info through social media, websites, text or email each week. By integrating the ability to instantly book fitness classes into their social media feeds and favorite apps, their interest in wellness can only be enhanced.
By joining forces with influential global brands and leaders, it becomes our responsibility to take the necessary steps to help our society consume wellness in a way that influences our future. By working together with today’s most consumable apps, MINDBODY makes discovering, booking and engaging with fitness and wellness easier than ever, helping to shape how we utilize technology to live—and lead—our healthiest lives.
Summer is officially here, and with that, there are so many fun activities that will motivate you to get outside to stay in shape and strive for those post-quarantine fitness goals. But before you decide to get outside to enjoy some walking, yoga, swimming, or hiking, remember these best practice skincare habits to protect your skin from common skin concerns, such as, sunburns, chafing, and excessive dryness.
Here, board-certified Dermatologist, Dr. Bottiglione, shares some advice to help your skin stay healthy as you embark into the great outdoors.
When going outside, the sun is going to be your biggest culprit for damaging your skin. While the sun boosts benefits like vitamin D production, take notice when your skin is overexposed to the sun’s harmful rays as it becomes dangerous. When overexposed to direct sunlight, the skin is irritated, causing sunburns, dryness, and sensitivity that can increase the chances for wrinkles and skin cancer as we age.
Luckily, staying inside when it’s so pleasant outside is not the only skincare alternative to avoid the sun’s damaging rays. Here are a few simple tips to prep your skin before stepping outside.
Opt to protect your skin with a clinical-grade sunblocking lotion of 15 SPF or higher.
“Anytime you go outside, you need to apply sunscreen to your skin,” advises Dr. B. “Ensure you apply sunscreen to the full body and reapply often. In the morning, after cleansing your face, is the best time to apply.” He recommends a spray for oily skin, or the Dermatologist’s Choice Sunscreen Enhanced Moisturizer for dry to combination skin types that needs a little extra hydration.
The key is the more intentional you are about proactively protecting your summer skin, the healthier it will be. It may sound simple, but your skin will be happier when you take a preventive approach rather than a reactive approach—for example, applying the sunscreen moisturizer before a walk to help to avoid the treatment of a sunburn after. When prepping your bag for the fun day ahead, make sure to add sunscreen, a hat, and plenty of water.
Now the real excitement begins! However you decide to get your fitness outdoors, we have the skincare routine you need or a carefree and healthy day.
Deep breath. Like our favorite flow, these skincare tips will keep our mind—and our skin—at ease. If you take your yoga practice outdoors, wear an SPF shirt, and lay your mat under a nicely shaded tree to help shield you from excessive sun exposure.
“Avoiding direct sunlight and wearing protective clothing is smart to protect your skin from sun damage. Even if you are going for a relaxing walk or doing just a few sun salutations. Staying out of the direct sunlight will reduce your risk of sun damage and wrinkles.” - Dr. B
Swimming is one of the best cardio and strength training workouts, while also an enjoyable activity during the summer. Whether you are swimming in open water or laps in the pool, the excess amount of water with exposure to pool chemicals and environmental pollutants can cause skin irritation and dryness. To keep your skin hydrated and protected, Dr. B. recommends applying the Dermatologist’s Choice Pre-Bath Oil to your skin before entering the water. This will seal your skin’s protective barrier to avoid skin irritation from chemicals and debris. He adds, “The Pre-Bath Oil is what I give to all my patients with eczema or dry skin. It is the only thing that will protect and also deeply hydrate the skin.” Just apply this serum before you put on your sunscreen, and you're good to go!
With warm temperatures during the summer months, it’s the perfect time for hiking and exploring the mountainous outdoors. It is essential to take the necessary steps to avoid your skin becoming sunburnt, irritated, or breaking out. “Wearing a hat with a large brim that will shade your face and neck is key. A baseball cap is just not enough for the sun protection you need. After your hike, it is important to clean your face and pores of sweat, dirt, and toxins with Dermatologist’s Choice Glycolic Peel Cleansing Pads to avoid breakouts from occurring,” Dr. B. warns. Keep them in your bag for easy cleansing after a hike.
One of the biggest skin concerns cyclists or runners usually bring to dermatologists is chafing. Even if you’re just cruising along the seaside or taking a cycling class, those tight clothes and friction can cause some intense irritation and redness. “When you have an issue with chafing, you need to protect your skin. You need armor over the skin. Beeswax, for example, is thick to coat the skin and protect it. Another effective option is the hydrating Dermatologist’s Choice Pre-Bath Oil. For best results, moisturize your skin, and then add a piece of clothing to cover it (that is actually like armor),” Dr. B. shares. Are you a runner? Feel free to use this tip too before your next mile or 30.
At the end of your activity, the real results of that skin preparation set in. But sometimes, you need a little extra support afterwards. After any good workout, cleansing off the sweat, dirt, toxins, and irritant is paramount. Dermatologist Choice pH Balanced Cleanser helps to gently but effectively remove sweat, oil, and restore the skin’s natural pH levels.
Did you end up getting a sunburn, or is your skin dry from the elements? Soothe with the Pre-Bath Oil with natural oils like sunflower and jojoba oil for deep hydration and healing.
“Sun damage can manifest in multiple ways. Most often, you will notice a sunburn first, which can then lead to irritated skin—and over time, sun damage increases the appearance of wrinkles.” For safe measure, at night regenerate sun-damaged skin with Dermatologist's Choice Ultra Anti-Aging Cream with 15% non-neutralized glycolic acid to your skin. This powerful dermatology treatment rebuilds the collagen and exfoliates fine lines, sunspots, and acne on the skin. “Do not apply the Ultra Anti-Aging Cream on a sunburn or irritated skin,” Dr. B. shares. These are long-term habits to aid in maintaining your best skin health.
Capture your best skin with everything you need this summer with the Dermatologist’s Choice Skin Kit, and get 20% off your order with code MB20 at www.dermchoice.com.