What to do when physical touch is baked into beauty and wellness.
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When you think of SXSW, all the music and film festival hype might come to mind. But, we found out it’s so much more. From educational panels to the wellness expo and super cool brand experiences, SXSW is not just about the celebs and barbecue; it’s about embracing Austin and getting your knowledge on in fresh (and innovative) ways.
Whether it was dancing to a DJ and taking headshots at the LinkedIn Lounge or getting our mass mediation on with Miguel, here are our top five *favorite* things we experienced at SXSW this past weekend.
Getting our #girlpower on with Suzy Batiz.
When someone asks you if you want to attend a panel called “Alive as Sh*t” featuring the female founder of Poo-Pourri, Suzy Batiz, on International Women’s Day, you say “hell ya!”. The insight and inspiration that Suzy brought to the stage during her conversation with emotional healing coach, JP Spears, rocked our world. From losing everything at 38 to running a $300M+ business, Suzy talked about inertly trusting (and honoring) your intuition with every choice in your life and that as women we are natural creators and we need to own that. Her bravery, conviction, vulnerability, and honesty was awe-inspiring. Suzy said that she would “...rather honor myself and the energy inside” as a woman then live in questionable doubt. Talk about some serious motivation!
Meeting The Big Quiet founder, Jesse Israel.
We told you how epic The Big Quiet’s historic SXSW mass mediation was with artists Cautious Clay, Bishop Briggs, and Miguel. Meeting the motivating man behind the scenes was even cooler! Jesse Israel, founder of The Big Quiet, is a rockstar in his own right—and has some serious stage presence. Not only does he lead some of the world’s largest mediations at legendary spots, but he’s also totally in tune with music. Jesse’s specialty? Connecting humanity with popular culture. He is making meditation mainstream in the best way possible.
Making all of downtown Austin dance, including a police officer!
On Sunday morning, MINDBODY hosted Sunday Moves—a one-of-a-kind outdoor yoga + dance workout party in Republic Square. We joined forces with Wanderlust and Dance House Fitness for this free event, but little did we know that somewhere between the super fun flow and booty bumping dance moves, we’d wake up the whole city! From local residents to kids, dogs, well-dressed SXSW attendees—and even an Austin Police Officer—we got everyone grooving on their Sunday morning with a smile on their face. Seeing the police officer live her best life was our favorite part! We were all about the community as people of all walks of life stopped by and got into the groove with us.
Tapping into a little *extra* self-care with Amazon.
Stumbling upon Amazon Prime’s new original series Good Omens brand experience takeover was one of the best decisions we made at SXSW. As we entered their “Garden of Earthly Delights” we were welcomed with everything good (and evil), from puppies to dueling pianos. But it’s the self-care offerings that really wowed us! With manicure stations and a hair styling team to get your locks looking lovely, Amazon stepped up the self-love by letting us indulge in a little something special. And who doesn’t love petting puppies after a busy day? It’s like an instant SXSW stress reliever. If it is the end of the world as we know it, we’re okay with this fun, interactive place.
Watching our panel with awesome partners.
We were ready to “Tech In On Your Wellness Routine”—and so was everyone else that wandered into the SXSW Wellness Expo during the MINDBODY panel. Moderating a compelling conversation with thought leaders from Strava, Garmin, and Google, our very own Mariah McFarland discussed how the future of technology will influence our wellbeing. Not only did we get some insider info on what these brands (and their products) have to offer, it was like looking into a crystal ball when it comes to personalizing—and prioritizing—our wellness.
Tipping. While it can be a taboo topic that no one really wants to talk about publicly, the fact is, it’s a very important one that shouldn’t (and can’t) be avoided. This is all too true, especially now, when it comes to beauty services. Even before, “all of this” happened, there appeared to be some ambiguity about exactly how much to tip, when, what’s a respectable amount, and why. Now that we’ve tried our best at #homebeauty, it’s time to head back to the salons, spas, and other boutique beauty businesses (if you haven’t already). We’re here to guide you through gratuity in the new normal and why tipping a little extra to show your stylists and service providers you care during this tough time is the right thing to do.
To make sure we get you all the right answers, we asked around about it (so you don’t have to). Turns out, our Instagram followers had a lot to say about how to tip your stylists and show them some extra love right now.
Here’s what you think:
79% of you said you’ve been tipping more for beauty services recently. We’re all so grateful for our stylists—with split ends, grown-out roots, out-of-control brows, and terrible home-cut bangs to prove it. And now that many of us can return to our salons and spas, we’re appreciating the ones who help us feel beautiful even more right now.
We got a range of responses to this question. Some said they tip 5% more than they previously did, and many said 25%-35% total! Not only are these stylists actual artists, but they’re providing services we just can’t do ourselves. On top of that, many had to close their doors for several months, many were displaced as their salons shut down for good, and all of them are trying their best to get back to a sense of normalcy and do what they do best—help us look and feel beautiful. So, take this as a guide. Tip what you can but remember how much these wonderful people do for us.
When it comes to trying new services, 69% of you gave it a big fat NO, while 31% remain intrigued. It makes sense that many would stick to their go-tos right now, as salons are just starting to reopen in some areas or may not be open yet at all.
Depending on where you live and your overall health, you might be sticking with the bare minimum for now. But if your city has put in place safe reopening guidelines and measures, and you feel ready to head back out there, you can do so safely at a Mindbody salon. And you may be interested in trying out some new services right now as a way to show your local salons some extra support. If that’s you, browse beauty on the Mindbody app—and filter your categories to find out what’s out there.
Another way you can support your stylists right now? Shopping. It’s the safest way to show them some love without actually going in for a treatment. Many salons offer pre-payment on the Mindbody app and curbside pickup or a plethora of shipping methods, so you can keep contact to a minimum as much as possible. Plus, they have some pretty great stuff. If you need to invest in a good shampoo—especially because you haven’t gotten your hair done in months—so why not buy it from your stylist? According to our poll, it’s a pretty even split. 55% of you haven’t bought any products yet, while the other 45% have been shopping away. If you’re part of that 55, consider checking out your salon’s product offerings (you might see something you like).
Finally, we asked you all open-endedly how else you’re supporting your stylists right now. We got a lot of great answers. There was a lot of overlap, but we thought you might like to see some of the ones that stood out. So, if we didn’t cover it all so far, we’re about to—because you all are awesome and you did it for us. Here are some of the great ideas you had:
• “Paying in advance!”
• “Being more diligent about scheduling appointments versus letting my hair grow out”
• “Referring friends!”
• “Being flexible” (this is a good one—check out the 5 things your stylist wants you to know before you book)
• “Scheduling my next cut before I leave!”
• “Sharing their photos on Instagram and telling friends!”
So, if you’re a stylist reading this, thank you. We all want to continue showing you support during this time and beyond. And if you’re a regular person like me who really needs her highlights done, just schedule the damn appointment already (if you feel comfortable) or buy some purple shampoo from your favorite salon.