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top booked classes during COVID-19
Fitness
Published Monday Jul 27, 2020 by Sara Lesher

The Top 5 Most Booked Virtual Classes During COVID-19

Fitness
Virtual Classes
Mindbody Community

As we’re all trying to get our fitness in, support our favorite studios, practice social distancing, and stay sane during these crazy times, many of us have turned to virtual workouts as a way to come “together” and sweat over the past few months. With 91% of group fitness businesses offering or planning to offer live stream and/or on-demand classes, there are plenty to choose from, not just in your area, but all over the world.  

We surveyed people who use the Mindbody app and found that, 21% of you have been attending classes at studios outside of your local areas, and a whopping 40% are booking workouts with studios you’ve never even physically visited before. Live stream and on-demand workouts are awesome for discovering new studios, connecting with friends and family across the country (or world) through fitness, and getting to try workouts you might not have had the option to before. Cardio, yoga, strength training, HIIT, barre—you can find just about any fitness classes you’re looking for, without leaving your house. 

Compared to the 7% of app users who did live-streamed workouts weekly in 2019, 85% are doing so now in 2020. Nearly half of those are working out with a remote group, family, or friend, and 61% are doing it in their living rooms. Talk about we’re all in this together! 

While you can take just about any class from the comfort of your home, we were curious about which ones you all booked the most over the past few months. So, we did some data digging and number crunching and got the answers.  


Here are the top five most booked virtual classes during COVID-19 (to-date): 


 
1.    Yoga 


Yoga is the top booked category for fitness classes in general, so it’s no surprise that people continued booking yoga classes during quarantine (an average of nearly 22,000 bookings per day!). But on top of that, it’s likely that we have a lot of first-time yogis as well, as yoga is one of the easiest workouts to do from home (once you learn to love it).  

There are a million reasons why someone would decide to try yoga right now. Whether you’re trying to support your local yoga studios, figuring out how to recreate a hot yoga vibe at home, working on getting over your exercise embarrassment, trying to stay grounded, or just not quite ready to go back to studios yet, finding your flow in your living room (or backyard, bedroom, balcony, wherever) is a great way to work on your body and mind right now.  

Speaking of mental benefits, there has also been an increase in the availability and popularity of virtual meditation classes. 88% of meditation’s pre-COVID booking levels have been maintained on virtual, the highest of any category. Sound bath, anyone


Book virtual yoga on Mindbody


2.    Pilates 


Like yoga, Pilates is also fairly easy to do from home (mat Pilates at least, unless you have a Reformer in your bedroom). Using a series of micromovements, at-home workouts in the Pilates category are all about technique and control—so you’re not gonna be running sprints or doing jump squats across your living room. It's also similar to yoga in that it helps you find your center, while improving flexibility and posture (goodbye WFH back pains).  

You won’t think you’re going to be sore tomorrow from all those little movements, but just ask the thousands of you who have been taking Pilates fitness classes each day—I’m sure they’ll tell you you’ll feel it. 


Book virtual Pilates on Mindbody


3.    Barre 


Maybe this one’s popular because its name—combined with a wine bottle as a weight—is the closest thing we can get to a real bar right now. Or maybe, you all have just realized the incredible benefits of this strength-building and balance-perfecting workout.  

You don’t have to be a ballet dancer—or a woman—to try out a barre class. All you have to be is someone looking for a low-impact, full-body workout that won’t bother your downstairs neighbors (looks like that includes a lot of you).  
Grab your grip socks, a chair, couch, or anything you have at home to keep you balanced and meet us at the (virtual) barre. 
 


Book virtual barre on Mindbody


4.    Interval training 


Ever heard of HIIT? It stands for High-Intensity Interval Training, and apparently, a lot of you have been loving it lately. If you’re feeling cooped up, fed up, or just want to get up and get some exercise, HIIT is a good way to go.  

In a virtual HIIT workout class, you’ll go through some quick (and yes, intense) bursts of exercise—using all your effort—with shorter recovery periods in between. Before your heart rate can return to normal, you’ll be up and going again, but it’s all worth it for that sweet release and great after-class burn. If you’ve never tried HIIT, now’s a good time to start. 
 


Book virtual interval training on Mindbody


5.    Circuit training 


Like interval training, circuit training also involves a series of exercises with short breaks in between. But rather than focusing on the intensity of what you’re doing, you’re focusing on targeting specific, and varied, muscle groups. So, in one circuit, you could hit legs, arms, core, and back, letting one muscle rest and recharge while you work the others. 

For those of you who have been enjoying circuit training workouts at home, first of all, way to get creative with your space—we’d like to see your home gym setup. But also, you’re probably feeling evenly toned and equally worked this quarantine season. It’s all about that balance, baby. 


Book virtual circuit training on Mindbody

 
If you fit into one of these categories, you understand the appeal. If you don’t, maybe you’re thinking about a new workout to try. Either way, we hope you’re hanging in there and remembering the awesome benefits of virtual classes, despite the frustration you’re probably feeling. We’re going to get through this one way or another, and we might as well be sweating together safely in our living rooms while we do it.  

Ready to try one of these class types, or maybe push another to the top of the list?  
 
Book now on Mindbody.  

Sara Lesher
Written by
Sara Lesher
Marketing Content Associate
About the author
Spoiled by the San Diego sunshine, Sara’s hobbies include beaching, hiking, concert-going, and brewery-hopping. As Mindbody’s marketing content associate, she naturally loves reading and writing… so if you have any book recommendations, let her know. And just between us: she’s committed to health and wellness but loves a good taco (shoutout TJ Tacos in Escondido).
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Beauty
Published Thursday Oct 08, 2020 by Sara Lesher

Gratuity Guide: How to Tip a Hair Stylist (and Show You Care)

Beauty

Tipping. While it can be a taboo topic that no one really wants to talk about publicly, the fact is, it’s a very important one that shouldn’t (and can’t) be avoided. This is all too true, especially now, when it comes to beauty services. Even before, “all of this” happened, there appeared to be some ambiguity about exactly how much to tip, when, what’s a respectable amount, and why. Now that we’ve tried our best at #homebeauty, it’s time to head back to the salons, spas, and other boutique beauty businesses (if you haven’t already). We’re here to guide you through gratuity in the new normal and why tipping a little extra to show your stylists and service providers you care during this tough time is the right thing to do.  

To make sure we get you all the right answers, we asked around about it (so you don’t have to). Turns out, our Instagram followers had a lot to say about how to tip your stylists and show them some extra love right now. 

Here’s what you think: 


You’ve already been tipping more 

79% of you said you’ve been tipping more for beauty services recently. We’re all so grateful for our stylists—with split ends, grown-out roots, out-of-control brows, and terrible home-cut bangs to prove it. And now that many of us can return to our salons and spas, we’re appreciating the ones who help us feel beautiful even more right now. 


But, how much more? 

We got a range of responses to this question. Some said they tip 5% more than they previously did, and many said 25%-35% total! Not only are these stylists actual artists, but they’re providing services we just can’t do ourselves. On top of that, many had to close their doors for several months, many were displaced as their salons shut down for good, and all of them are trying their best to get back to a sense of normalcy and do what they do best—help us look and feel beautiful. So, take this as a guide. Tip what you can but remember how much these wonderful people do for us.

New services are not top priority (yet) 

When it comes to trying new services, 69% of you gave it a big fat NO, while 31% remain intrigued. It makes sense that many would stick to their go-tos right now, as salons are just starting to reopen in some areas or may not be open yet at all.  

Depending on where you live and your overall health, you might be sticking with the bare minimum for now. But if your city has put in place safe reopening guidelines and measures, and you feel ready to head back out there, you can do so safely at a Mindbody salon. And you may be interested in trying out some new services right now as a way to show your local salons some extra support. If that’s you, browse beauty on the Mindbody app—and filter your categories to find out what’s out there.

Why retail therapy is important

Another way you can support your stylists right now? Shopping. It’s the safest way to show them some love without actually going in for a treatment. Many salons offer pre-payment on the Mindbody app and curbside pickup or a plethora of shipping methods, so you can keep contact to a minimum as much as possible. Plus, they have some pretty great stuff. If you need to invest in a good shampoo—especially because you haven’t gotten your hair done in months—so why not buy it from your stylist?  According to our poll, it’s a pretty even split. 55% of you haven’t bought any products yet, while the other 45% have been shopping away. If you’re part of that 55, consider checking out your salon’s product offerings (you might see something you like)

Anything else? 

Finally, we asked you all open-endedly how else you’re supporting your stylists right now. We got a lot of great answers. There was a lot of overlap, but we thought you might like to see some of the ones that stood out. So, if we didn’t cover it all so far, we’re about to—because you all are awesome and you did it for us. Here are some of the great ideas you had: 
    •    “Paying in advance!” 

    •    “Being more diligent about scheduling appointments versus letting my hair grow out” 

    •    “Referring friends!” 

    •    “Being flexible” (this is a good one—check out the 5 things your stylist wants you to know before you book) 

    •    “Scheduling my next cut before I leave!” 

    •    “Sharing their photos on Instagram and telling friends!” 

 

So, if you’re a stylist reading this, thank you. We all want to continue showing you support during this time and beyond. And if you’re a regular person like me who really needs her highlights done, just schedule the damn appointment already (if you feel comfortable) or buy some purple shampoo from your favorite salon.

Sara Lesher
Written by
Sara Lesher
Marketing Content Associate
About the author
Spoiled by the San Diego sunshine, Sara’s hobbies include beaching, hiking, concert-going, and brewery-hopping. As Mindbody’s marketing content associate, she naturally loves reading and writing… so if you have any book recommendations, let her know. And just between us: she’s committed to health and wellness but loves a good taco (shoutout TJ Tacos in Escondido).