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Virtual Yoga Class
Fitness
Published Monday Mar 30, 2020 by Mindbody Team

A Lesson in Connection: This is Twist Yoga in Lake Oswego, Oregon

Yoga
Fitness
Virtual Classes

2020 may not be going at all how we may have expected, we are all finding ways to adapt and move forward.

Fortunately, we live in a digital age where we can remain connected and maintain our well-being online. The silver lining is, even though we can't actually visit our favorite studios right now, we can access them virtually from the comfort (and safety) of our living rooms! Not only that, but with so many studios offering virtual classes, we can venture out and expose ourselves to ones in different cities we typically would never be able to try! 

We’re here to bring you the inside scoop on some *awesome* studios you might like to try (because there's just so damn many!). So, meet Twist Yoga. We (virtually) sat down with Jennifer Pahl, owner of Twist Yoga in Lake Oswego, Oregon, to find out more about her studio, what sets it apart, and how it’s handling the shift from normalcy right now. 
 

Jen Twist Yoga Headshot

Starting at the top, give us an overview of your business! 

Our “How” – Founded in 2013 around the belief that connection fuels happiness, Twist Yoga is a locally-owned yoga studio deeply rooted in community­—a true hub of happiness. In addition to many different styles of yoga and fitness classes, we also offer Yoga Alliance certified teacher training, private lessons, online classes, and workplace wellness solutions.  
 
Our "Why" – At Twist Yoga, connection is at the heart of everything we do. Whether it’s connecting mind to body, breath to movement, or individuals to their community, our mission is to fuel happiness through connection. 
 
We aim for each and every person who visits our studio to walk out feeling lighter, stronger and more connected with themselves and the world around them. 


What sets Twist Yoga apart from other studios?  

We are a true HUB of happiness. Connecting our community to each other and to the best teachers in town, we fuel happiness like no other! We are a small business with one location, locally invested and owned since day one.  
 

Virtual Yoga Side Arm


What makes your business a unique virtual destination?  

We are so fortunate that we launched Twist Yoga Online in 2017. We have over 125 recorded classes that we have had up and running and serving our clients since before the pandemic. Therefore, our students were already experienced with our online classes. Our teachers, as well, were practiced and equipped. Now, we offer two live classes per day streamed via Twist Yoga Online, too. We also had a payment system set up, so we can charge for the online classes and pay our teachers! 


How should someone prepare to take a Twist Yoga virtual class?  What's the most popular one?

Create a little space for yourself, roll out a mat if you have one, and get ready to breathe and move and smile. Our most popular virtual classes are grounding flows.  


What’s the ideal in-home setup and most popular virtual class?  

There isn't one! Pets, kids, limited space... nothing is ideal. If you can carve out a small space, do it. 
Maybe light a candle, play some music, spray some essential oils, or not! Maybe you are still in your pajamas, just ate another cookie, and haven't showered in days. That's ideal, too. Or, maybe you just watch a class and sit there. We want our students to do what is right in that minute. Maybe tomorrow you put on yoga pants and roll out a mat and lay there in savasana for an hour. Awesome!


How do you want people to feel before, during, and after class? 

I'd love them to start class feeling great. But I know in these uncertain times, many feel anxious. 
 
While taking class, they will keep connection, be more grounded, open, and balanced. They will feel a little glimpse of life BC and at the studio. 
 
When they finish, I’d like them to feel compassion for themselves and others. A sense of grounding and peace and accomplishment. Alive. Our goal is to get the body and the mind in the same space at the same time. I want them to feel like THEY CAN DO IT and THEY WILL BE OK. 

 

Twist Yoga Virtual Savasana


How are you attracting people to your classes online and what sets them apart?  

We are offering 3 weeks free if you subscribe by 3/31! Since we have so many recorded and are doing live classes, we really have an edge there compared to people who are just entering the space. 

We also offer 2 months FREE to all first responders, health care workers, and teachers, and we have A LOT of people all over the world taking advantage of this! We also offer our members with class cards to use one punch from their class card to get one month of unlimited online classes. 


During this time of uncertainty, when a community really needs to band together, what is your wellness philosophy? Both personal and across your business?  

Always, always stick to our Core Values to survive and THRIVE!!! 

- Show Respect 
- Inspire Connection 
- Fuel Happiness 
- Be Curiously Authentic 
- Always Be the Student  


How have you been personally practicing wellness during this time? 

Not as much as I should. I am struggling with my home practice because I am so close to it all. 
When I am practicing, I deeply mourn my students and teachers. It’s very emotional right now. I have found that I need more high impact (our Shred Class) so I can get out of my mind for a minute. 


How are you living this out during “stay-at-home" mandates, social distancing, and beyond?  

Lots and lots of virtual meetings, happy hours and games. We have calls with our teachers and staff and are dedicated to staying connected. Personally, I am trying to keep a little normalcy by going into the studio each day to work by myself. It's nice to be in the space and keep the positive energy alive. 

 
Twist Yoga Iphone

What should Twist Yoga members know about their membership during this time?  

We have personally contacted every one of our monthly and yearly members to let them know what we are doing for them and how they can stay connected. We will add on as much time as needed for our students who were in their intro month when we had to close. All class card expirations will be extended until June 30, 2021. We are committed to their health and wellness, and we will get through this together and open our doors again and be stronger than ever! 


How can consumers support your business during this time?  

YES! They can leave us reviews on Google, Yelp and MB. They can buy mats and other retail at 25% off! They can subscribe to Twist Yoga Online - just $18.99 a month. 


Anything else you’d like to add about the current state of the wellness industry, where we’re headed, our communities, etc.?  

Mindbody ONE is my saving grace in these times. The community created there for business owners is unparalleled and will be one of the main reasons that wellness businesses can and will make it through to the other side. 

 

If you'd like to find more virtual classes to try, browse our inventory on Mindbody, and explore the world of wellness from wherever you are. 

Want to get the word out about your studio's virtual offerings and how the Mindbody Community can support you? Answer our short survey, and we'll be in touch!

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Written by
Mindbody Team
Editors & Educators
About the author
We're here to provide you with the latest and greatest, tried and true wellness experiences and advice to help you live life to the fullest. From nourishing recipes and travel tips to finding the perfect sweat routine or wellness regimen—we cover it all. And if we haven't yet, it's definitely on the way.
What Are the Benefits of an Online Gym Membership?
Fitness
Published Monday Sep 21, 2020 by Sara Lesher

What Are the Benefits of an Online Gym Membership?

That’s something I never expected to hear. Think about it: we join gyms and studios because of their equipment, instructors, space, community (and AC, of course). But who’s to say we can’t get all that—or at least most of it—with virtual and online classes, too? In this new wave of wellness, we’re all switching up our fitness routines as we switch up our everyday schedules and habits. It’s not just in-studio or at-home anymore. It’s in-studio, at-home, at the park, beach, parking lot, rooftop...virtual, hybrid, Instagram Live, online, on-demand, and so much more. As we’re adapting, adjusting, finding our groove, etc., online gym memberships enter the frayHas a nice ring to it, doesn’t it? 

So, why should we care about online gym memberships? 

There are tons of benefits to an online gym membership, especially right now.

Let’s break this down: 

1. Scheduling convenience 

A virtual/online gym fitness membership is a monthly subscription that gives you access to tons of live stream fitness classes you can take anywhere, from studios across the globe. These fitness studios offer tons of at-home workouts, group exercise, and one-on-one training sessions to choose from, no matter your exercise program or fitness level. With so many options, it’s easy to find one that fits your schedule. Whether you want to fit in a morning flow before work, combat that afternoon slump with some cardio, squeeze in some strength training before dinner, or wind down with an evening barre class, you can pick and choose classes to fit your fitness routine. 

2. Minimizing exposure to COVID-19 

And because they’re online, you can take these classes from the comfort of your home (or wherever you are), thus minimizing your exposure to COVID-19 and eliminating your commute to the gym or studio. By now, many of us have our designated “workout spot,” whether it’s an actual weight room, a quick scooch of the coffee table, or a grassy area in the backyard. Maybe you’re comfortable here... maybe you’ve even learned to love it.  

With an online gym membership, you can stay in your safe space/comfy workout spot. Or, you can go somewhere new (local park, beach spot, a different area of the house, you know). You can access these virtual, live stream fitness classes from any device, so you can prop up your phone, laptop, or tablet wherever you want to go, or roll out your mat in front of the big screen TV in your living room. 

3. Variety 

We all have our favorite, go-to workouts. But sometimes, it feels good to switch it up (especially right now). Working from home all day, many of us are craving some variety and excitement, and an online gym membership can definitely help with that. According to our recent poll about COVID’s effect on our fitness routines, 64% of you have tried new online workouts since the start of the pandemic—I know I have. Maybe it’s because trying new things is easier in the comfort of our homes, maybe we’re finally able to try some classes we normally can’t find locally, or maybe we’re all just bored out of our minds...I don’t know. But I’m excited about it.  

With an online gym membership, you can get that spice you’re looking for easily. Start out your Monday by hitting some HIIT, ease your sore muscles with some Restorative Yoga, and end the week with some dance cardio to pretend you’re at the club. The world is yours. 

What Are the Benefits of an Online Gym Membership?

 

4. Working out without a commute 

My favorite part? No commute. There are literally no more excuses when it comes to skipping workouts. No traffic, no schedule conflicts, no fear of returning to the studio. You don’t even have to worry about packing a gym bag with a change of clothes and shower supplies or prepping a snack or protein shake to bring to work. Just shut your computer, throw on some leggings, and get to work. 

5. Community 

Community—the element of online fitness memberships we don’t often think of. When we go into studios, we understand the beauty of a fitness community. We’re greeted by our instructors, we chat with others in the class, and we all sweat together and encourage each other throughout. But working out at home is different... or is it?  

We can do workouts on our own at home all we want, but we’re definitely going to miss out on the community aspect we all know and love. But, with live stream classes, we can create a different kind of community. The beauty of it? It’s not just your neighbors anymore. Anyone with an online fitness membership can join these classes, regardless of where they’re located in relation to the studio, so you can be working out alongside people from all over the world—now that’s something I can get behind. 

 
Interested yet?

Sara Lesher
Written by
Sara Lesher
Marketing Content Associate
About the author
Spoiled by the San Diego sunshine, Sara’s hobbies include beaching, hiking, concert-going, and brewery-hopping. As Mindbody’s marketing content associate, she naturally loves reading and writing… so if you have any book recommendations, let her know. And just between us: she’s committed to health and wellness but loves a good taco (shoutout TJ Tacos in Escondido).